Finnish mobile phone giant Nokia is launching a new games and music download service.

The music service, named Nokia Music Store, will attempt to end Apple's iTunes domination of downloads.

It will charge 1 euro (70p, $1.40) per single track and 10 euros for an album.

Nokia says its store will offer millions of tracks from major artists, independent labels as well as a broad range of local artists from around the world.

"The Nokia Music Store, with its compelling combination of download and streaming services, empowers you to connect to music you want, in the way you want," the firm said in a press release.

Nokia Music Store, which is set for European launch in the fourth quarter of 2007, will initially be available on just Nokia's N81 and N95 models.

Olli-Pekka Kallasvuo, Nokia: "Looking into the future, we will deliver great devices, combined with compelling experiences and services, to make it easy for people to unlock the potential of the Internet."

Nokia's new gaming service, named N-Gage, will charge between 6 and 10 euros for a single game.

It will launch globally in November of this year.

Titles such as Tiger Woods 07, Fifa 07, The Sims 2: Pets, Tetris, Asphalt 3: Street Rules, Brothers in Arms, Dogz, World Series of Poker Pro Challenge are expected to be available for the release date.

"As we expand our focus from a dedicated game phone to a gaming service, we are making getting and playing games even easier," said Jaakko Kaidesoja, head of the games business at Nokia.

"The N-Gage service combined with powerful devices, world class titles and brands, and interactive social networking features, takes the mobile gaming experience beyond traditional boundaries."

Nokia's music and games services will be part of the firm’s new Ovi umbrella brand.

Ovi will also feature Nokia Maps, a navigation service that offers maps and city guides to compatible mobile devices.

"Looking into the future, we will deliver great devices, combined with compelling experiences and services, to make it easy for people to unlock the potential of the Internet," said Nokia's chief executive Olli-Pekka Kallasvuo.

Nokia has also unveiled four new mobile devices designed for entertainment, music and games - Nokia N81, Nokia N95, Nokia 5310 XpressMusic and Nokia 5610 XpressMusic.

Each device features dedicated music or gaming keys, expanded memory, large screens and extended battery performance.

The phones range in price from 225 euros to 560 euros and are expected to launch later this year.