Electronics giant LG Electronics has launched what it claims is the world’s fastest Blu-ray rewriter and HD DVD-ROM drive in the UK.
The device, dubbed the GGW-H20, has the ability to read and write Blu-ray at 6x.
According to LG, this will enable users to store large amounts of data at a "record-breaking speed".
Fiona Landsberg, marketing manager of LG Electronics, said: "With the increased volume of data available today, the need for alternative storage options is rising rapidly.
"Not only are we choosing to store more data, such as digital images, music files and video, but we also continue to be bound by record keeping regulations, all of which take up precious space.
"LG's revolutionary new 6x optical storage drive, the GGW-H20L, allows users to not only store massive volumes of data compactly, but it also does it in lightening speed. Our new 6x technology is set to transform the way we interact with data."
The GGW-H20, which will cost about £200 in the UK, was released in South Korea at the end of last year.
In addition to the GGW-H20L, LG is also launching the GGC-H20L in the UK.
This optical storage drive also allows users to read Blu-ray at 6x, HD DVD media at 3x and read and write CDs and DVDs.
However, unlike the GGW-H20L, it does not have the ability to write to Blu-ray, LG said.
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